Open to offers · Berlin

Lead Product Designer for complex B2B products

I turn fragmented workflows into clear product experiences. At HRBOX I am the sole designer and run the design function end to end: process, standards, design system and implementation review across employee, manager and admin journeys.

ExperienceProduct design since 2021
FocusB2B SaaS, design systems
FormatRemote
LanguagesRU · EN · DE
Iana Prokudina
4enterprise clients, up to 10,000 employees, signed on my redesign of HRBOX
84%of 500 HRBOX screens built on the design system I created
219shared Vue components vs 18 one-offs in the new frontend
3modules designed from scratch: KPI, onboarding programs, e-documents
Selected work
Other projects
Nanabush — landing pageMarketing website · Concept
Nanabush landing page concept

A landing page concept for an AI learning platform: product story, interactive demonstrations and visual design.

Open concept ↗
WhyweE-commerce · Marketplace · 2023–2024
Whywe

Furniture marketplace: UX architecture, catalog filters, product pages and checkout.

View on Behance ↗
Loop HQOnline quests · Freelance · 2021–2023
Loop HQ

User flows, wireframes, UI and usability testing for an online quest product.

View on Behance ↗
Coffee AppMobile · iOS · Concept
Coffee App

A mobile coffee ordering concept: drink selection, customization, payment and tracking.

View on Behance ↗
About me
Skills & approach

Approach

I design from business goals: research → structure → screens → implementation QA. I build for scale — components, tokens, documentation — so the product can grow after me.

I work with the PO, engineers and QA to discuss workflows, document interface behavior and review implementation. My technical background helps me account for engineering constraints.

Education

ITMO University, St. Petersburg — Information Security. That background taught me to understand system constraints before drawing interfaces.

Core capabilities

Discovery & product framing Complex workflows & IA Design systems at scale Delivery & implementation QA Frontend implementation · Vue

Can build prototypes, fix frontend, or code a page myself. Speeds up iterations and takes load off dev team.

Experience
Work history
2024 — present

HRBOX

Lead Product Designer · sole designer, owns the design function
Set up and run the design process for the company: research, architecture, a design system from scratch, specs and implementation review across 4 role-based interfaces, working directly with PO, frontend, QA and CEO. No design team to manage — the leadership is in owning how design is done.
2023 — 2024

Whywe

Product Designer
UX architecture for furniture marketplace, design concept, iterative improvement from feedback.
2021 — 2023

Loop HQ

Product Designer · Freelance
Full design cycle: scenarios, wireframes, UI, testing, maintenance.
2019 — 2021

Fler Design

Designer
Logos, brand identity, visual communications.
2015 — 2018

Rostelecom

Information Security Specialist
3 years at Rostelecom: infosec policies and compliance, training, audits, data work.

Let's work together

Open to Lead / Senior Product Designer roles · Remote from Berlin